Fitness models remain a popular choice with our clients. Keeping active has been on the increase for years, with millions of Brits from all sorts of backgrounds eager to hit the gym after work or head out for a pre-work run. Some of our clients are on the lookout for fitness models to help market products and services that cater for millions of customers.
But do you have to be physically fit to become one of our fitness models? It helps, naturally, but you’d be surprised. Whilst you may not think that you could ever be offered a fitness model role, it’s reassuring to know that not all our fitness models are physically primed after years working out in the gym.
Gyms, health clubs and sports equipment manufacturers always need models who represent the general public. Fitness models who are naturally toned are obviously a good choice because the brands are selling products to help customers achieve a personal goal: to increase their health and appearance. However, that doesn’t mean that fitness models need to be fit to be considered as one of our fitness models.
It’s not just products that attract the attention of fitness models. Any health campaigns (including government adverts), photo shoots and TV appearances may call for a specific type of fitness model. We’ve celebrated the sheer diversity of types of models for years, and the same applies to the range of assignments our models enjoy working on. Fitness modelling isn’t confined to wearing sports clothes and leotards – the range goes way beyond that.
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However, it remains a fact that most of our fitness models have toned physiques and love to don Lycra, shorts and tracksuits, although we do receive requests for models with a wide variety of shapes and physiques.
Many of our fitness models can earn a very nice sum of money for doing what comes naturally: namely, being photographed or filmed to tempt a brand’s customer base with a range of services or products. Being naturally fit goes a long way to becoming a successful fitness model, but there is hope for those who don’t really consider themselves to be put forward for fitness modelling.
Not all fitness models are “fit”. Most are, but not all. We have clients who need models of all shapes and physiques to help reach all sorts of customers. Some will require models to appeal to potential customers looking to be healthier. Assignments could be geared towards accruing more gym membership, or they could be for sportswear for people with a fuller figure. Not all fitness modelling requires beefy muscles or a professional athlete’s body. It might help – obviously – but it’s not critical all the time.
So, to answer the blog heading question, it’s fair to say that it’s roughly 80% “YES” and 20% “NO”.
If you really would like to lose a little weight or just increase confidence, why not work to a personal goal: to be one of our fitness models. It’s a realistic ambition, so why not start your exercise regime today?
